AI Insights · Timothy · April 2025
Top Fashion Games on iOS in Italy: Q1 2025 Review
Explore the performance trends of the top fashion games on iOS in Italy during Q1 2025, including downloads, revenue, and active users.
In the first quarter of 2025, the top fashion games on the iOS platform in Italy showcased varied performance trends. Here's a look at how these apps fared in terms of downloads, revenue, and active users.
Skincare Time: Makeover ASMR, published by DO VAN HUY, saw its weekly downloads fluctuate, starting at around 14.6K and dipping to 5.9K mid-quarter, before rebounding to 7.3K. Revenue was minimal, peaking at $25, with a notable increase in March. Active users started at 29.2K, dipped to 14K, and then rose to 24.4K by mid-March.
Satiszone: Perfect ASMR Tidy by Sonat Joint Stock Company experienced a decline in downloads from 8.9K to just 861. Revenue peaked at $101 in mid-February, while active users increased initially to 24.7K, before a gradual decline to 15.3K.
Makeup Stylist -DIY Salon game from REMEMBERS INFORMATION TECHNOLOGY CO., LTD. maintained steady downloads, beginning at 4.4K and ending at 1.7K. Revenue saw a peak at $120 in March. Active users consistently decreased from 45.2K to 35.1K.
Project Makeover by Magic Tavern, Inc. had a strong revenue performance, peaking at $18.3K. Downloads decreased from 8.9K to 1.2K, while active users remained relatively stable around 20K.
Lastly, Glow Fashion Idol from Crazy Labs showed a moderate increase in revenue, peaking at $1.7K in early February. Downloads peaked at 4K before dropping to 668. Active users increased to 6.2K in February, before declining to 3.2K.
These insights are based on data from Sensor Tower, where more detailed analytics can be explored. The performance of these apps highlights the dynamic nature of the fashion game sector on iOS in Italy.